Marketing
How Combining Print and Digital Marketing Has Proven To Lead To More Sales
Print marketing and digital marketing are often thought of as separate marketing strategies when a mixture of both can lead to a fantastic return on investment, i.e. more sales. A business’ marketing strategy should always focus on the target market. This will define and shape all aspects of marketing and advertising. With this in mind, it…
Read MoreUsing Google Analytics to prove ROI from Print Marketing
Google Analytics is a great and free tool to track traffic to your business’ website and the return on investment (ROI) on your marketing. With social media it is easy to track visits to your website, customer interaction and sales from advertisements as it is built within the applications. Google Analytics makes it just as…
Read MoreCatalogues For Marketing
Catalogues are a great form of marketing for your products and/or services and are often forgotten about as a marketing tool. Utilised in the right way, they can be effective and achieve a fantastic return on investment for your business. In this article, we outline a few tips and benefits to explain why we think…
Read MoreKeeping Customers Loyal
Customers are of course the most important part of your business; without customers there wouldn’t be a business! That is why it is imperative to hold on to customers and ensure that they are loyal to your business as much as you are loyal to them. Here we outline a few things to consider to…
Read MoreOnline Versus Print Advertising
Advertising can be done with online AND print tools. But which tools are the most effective? It’s important to ask some questions first. What are your goals? Both online and print advertising have so many great benefits. However, we think there should be a mixture of both. Here are some pros for both and some…
Read MorePosters for Advertising
Posters are a great way to promote your business, brand or a special product or event. With the right strategy behind them, posters can be very effective in generating leads. At Print Colchester, we will design and supply your posters, with guaranteed high quality. Here are a few reasons why we think posters are a…
Read MoreFive Tips for Effective Leaflets
Leaflets are an often-forgotten marketing technique. However, with the right planning and the right design, it can be very effective and ultimately, a great way to advertise your business or specific offer. At Print Colchester, we can design and supply your leaflets to ensure an effective distribution from the get-go. We will help provide you…
Read MoreTop Tips for Designing Brochures
Brochures are a fantastic marketing tool to communicate what your business offers to clients, new and existing, as well as any other interested parties. The design is imperative to a brochure and at Print Colchester we can take the pressure off by assisting in designing your brochures as well as printing at the best quality. These…
Read MoreTop Tips for Successful Direct Mail Campaigns
Direct mail can still be hugely beneficial even in this modern age of digital marketing, especially in light of the recent General Data Protection Regulation (GDPR). It can be expensive however, so it’s important to get it right so that you maximise your return on investment. At Print Colchester we can help with your direct mail…
Read MoreReconnecting With Lost Customers
It’s easier to keep an existing customer than gain a new one. In an ideal world that’s what would happen. Unfortunately, that isn’t always the case and sometimes you will lose customers. At Print Colchester we can help you engage with lost customers and in this article, we’ll outline some ways you can do that. Reach…
Read More5 Benefits of Direct Mail
Why Direct Mail Still Works in 2019 Digital advertising is common-place but direct mail is still very much alive and kicking in 2019. Why? In an age when our in-boxes are loaded with advertising, direct mail stands out. In a nutshell: it’s personal, highly-targeted and there is an element of feel-good factor about it. After…
Read MoreTop Tips for Christmas Marketing
The feel-good factor is well underway at Christmas, which makes it is the perfect time to pull out all the stops to promote your Colchester-based business. Whether you run a pub, sell goods online or offer services such as hair and beauty, accountancy or DIY, people are always on the look-out for bargains over the…
Read MoreWeb Design Experts Essex – 4 Marketing Must-Haves
Web Design Experts Essex – Starting a new business? Webwalrus, Colchester, gives the run-down on four essential marketing tools to help your business thrive.
Read More3 Cost Effective Marketing Tools for Start-ups
Three Vital, Inexpensive Marketing Tools for a Small Business If you are starting a new business, you won’t want to pay over the odds for your marketing but you will want to invest in tools that are effective. After all, if you don’t market your company, how will potential customers get to know about you?…
Read MoreCustom-Made Beer Mats – Print Colchester
Custom-Made Beer Mats Make a Catchy Marketing Tool Whether you are sitting in your local among friends, or having a romantic meal for two, you will always notice the beer mat in-front of you. It doesn’t matter how engaging the conversation, how much the person opposite bowls you over, or whether you are crying with…
Read MoreLuxury Business Cards – Your Key to Networking Success
How high-end networking cards from Print Colchester are key to networking success at meetings, conferences and other corporate events.
Read MoreCountdown to Christmas with your own Printed Advent Calendar
Traditional Christmas Gift Ideas It can be hard to think of new Christmas gift ideas for your customers each year – plus that traditional custom made Christmas card or calendar might not be the exciting prospect it once was! So we’ve got a different Christmas tradition which you might like to make your own – custom…
Read MoreNew playing cards video spot
Printed Playing Cards Pack A Punch We have just released something completely new to us – our very first cartoon presentation. We want to share a novel product with you and wondered if you’ve ever thought of buying Playing Cards before, either as a one-off treasured gift or a corporate marketing tool? Now is the…
Read MoreWhy business cards still matter
While most of our business interactions and transactions today are digital – whether it’s email, digital signatures, conference calls or even networking – the humble printed business card still has a vital part to play. Reinforce your brand image For all the ease of digital communications, people still do business with people. We still choose…
Read MoreSummer offers are drawing to a close
Free size upgrade on your flyers and leaflets As the evenings draw in and the autumn approaches it can mean only one thing for retailers across the land- the end of summer sale. Until the end of September we’ll be offering you your last chance to cash in on our free size upgrade offer. You…
Read MoreUpdated product range – Luxury Business Cards
915gsm Business Cards Available Now At Print Colchester Our business card range has seen an update recently with the arrival of our super thick 915gsm business cards. A staple of every business meeting business cards are still the most important tool in your stationery armoury. To get yours noticed above the rest is a tricky…
Read MoreTwo For One Business Card Printing Offer
As July rolls around we have a few brand new offers on the horizon and to kick things off we’ve got this great one for all you entrepreneurs out there who want to make the most of your networking opportunities. Two For One Business Card Printing That’s right – we’ll double up any business card…
Read MoreBrand New Printing Technology Impresses at Print Colchester
Today marks a new era in Print Colchester’s history. This morning we took delivery of our brand new Large Format Printing machine – a Canon wide format poster printer. Cutting Edge Printing Technology This cutting edge piece of kit enables us to produce a wider range of printed posters than ever before. Alongside the mainstays…
Read MoreTwo For One Leaflet and Poster Offer
At this time every year we like to run an exceptional printing offer – and this time is no different. We’re proud to announce our new spring two for one leaflet offer. Two for one on printed leaflets, flyers and posters That’s right we’re offering two for one on printed leaflets, flyers and posters – all the way…
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