Why Luxury Business Cards are Key to Networking Success

Think of a business card as the gateway to a winning first impression. At trade fairs, breakfast meetings, networking events, exhibitions and corporate lunches, company cards are changing hands all the time. They serve as an introduction to your business or organisation and are an essential item to help make connections, raise brand awareness and enhance your existing customer base.

Whether you have a product to sell or are looking to promote your organisation, you will face countless opportunities to exchange business cards throughout the year; however, so will your competitors. With so many cards doing the rounds at any one time, the last thing you want is for your card to get lost in the recipient’s drawer, handbag or wallet, or worse still…end up in the bin.

The solution?  A card that is not only memorable, but portrays the image of your brand in the best possible light. If your company has something to shout about – and you want it to stand out from the crowd – the right business card will get you noticed.

One way to create a memorable introductory card is to choose luxury business cards. This is a popular option for a host of companies, from transport organisations to solicitors, retailers, estate agents, property developers or travel firms…the list is endless.

So, what do you expect from an out-of-the-ordinary, high-end company card?

In a nutshell, luxury business cards at Print Colchester are super-thick business cards, weighing 915gsm and printed on uncoated card, with a layer of coloured card in the middle. They are so unusual, they are often a talking point at conferences and networking meetings. And, if you want to go that extra mile, for an additional fee you can request that your cards have any, or all, of the following add-ons:

• Foiling, which gives your card design shine, and can be used for wording, statement logos or attention-grabbing backgrounds.
• Embossing, which is made up of a pattern or wording that is raised, to stand-out against the card’s background.
• Debossing, which is the opposite of embossing, and consists of a pattern or wording that is sunken into the card.

Any of the above three options can be taken by telephoning or emailing us direct to ask for one, or more, of these extras. If you are unsure of exactly how you want your card to look, and you would like to give your company card that extra special edge, our graphic design department offer luxury business card design to project the just the right image for your organisation.

For a company card that makes an impact, contact our luxury business card experts at Print Colchester.